Despite cloud computing getting all the attention in the world, its subsidiary, the private cloud technology concept remains an unfolded mystery to most of us. The term private cloud computing means Software as a Service (SaaS) infrastructure that runs in the business. This infrastructure can be hosted anywhere and managed by a service provider or internally at an end-user company. This signifies that there are also virtual private clouds, where a provider handles the infrastructure but the end user company has a dedicated resource it can manage. Let us review the benefits of private clouds. One of the biggest benefits of a private cloud is privacy. If we compare it to public cloud computing, where we rent access to a service, private cloud allows you to have full control over every decision taken by you regarding privacy, security and control. In public cloud, a company is made to agree to the terms and conditions laid down by some other company but, in private computing, you can build a dedicated and virtualized cloud infrastructure that matches all your business requirements. Moreover, since you are in charge of that particular cloud, you can customize it accordingly and prepare it to look and run according to your specifications. This is yet another benefit as it allows better control over functionality and development process.Scalability is another area where, private cloud is beneficial for business owners. For businesses, it is important to have the capacity to meet the ever-increasing demand and the traffic. By opting for private cloud computing, a business owner gets limitless options as it can be extended and made as large as possible. However, to achieve this degree of scalability, business owners will have to shed more dollars off their wallets. In actual terms, no one can predict the running cost of a private cloud, unless he is an expert in this technology and has in-depth knowledge about it and services to be used by the company. Deciding the cost largely depends upon the maximum capacity needed by a company. However, there is no denying the fact that the cost of meeting ever-changing computing demands is certainly very high. This is why; many companies look to link private and public cloud as apart from being cost-effective it allows business owners to meet capacity requirements. Importance of cloud monitoring No matter on which technology, your private cloud is developed; it will not work to its fullest potential until it is monitored properly. Regular monitoring is very important as if operations suddenly go wayward, the IT section will have nowhere to go because most of them will have insufficient knowledge about this technology. Monitoring is a major role player in managing cloud's security and performance as you can detect the vulnerabilities and fix them instantaneously and save the sensitive data stored in the server. By monitoring IT related services regularly, a business owner can understand the effectiveness of the apps functioning in the private cloud. He can also keep track of conflict operations running simultaneously and detect the periods of high activity. This detection can help him in realizing the time-period when he needs to add more resources.ConclusionNo doubt that private cloud computing gives business owners a greater sense of security but only after they have met the essential requirements of its successful implementation. Since, there are few complications involved in this, every business owner should make sure that they get into a deal only the most experienced cloud computing service provider.